How to get traffic for your blog
My friend Fred, a talented blogger, asked me for advice the other day. Here's a partial answer, with a few apologies to Swift:
- Use lists.
 - Be topical... write posts that need to be read right now.
 - Learn enough to become the expert in your field.
 - Break news.
 - Be timeless... write posts that will be readable in a year.
 - Be among the first with a great blog on your topic, then encourage others to blog on the same topic.
 - Share your expertise generously so people recognize it and depend on you.
 - Announce news.
 - Write short, pithy posts.
 - Encourage your readers to help you manipulate the technorati top blog list.
 - Don't write about your cat, your boyfriend or your kids.
 - Write long, definitive posts.
 - Write about your kids.
 - Be snarky. Write nearly libelous things about fellow bloggers, daring them to respond (with links back to you) on their blog.
 - Be sycophantic. Share linklove and expect some back.
 - Include polls, meters and other eye candy.
 - Tag your posts. Use del.ico.us.
 - Coin a term or two.
 - Do email interviews with the well-known.
 - Answer your email.
 - Use photos. Salacious ones are best.
 - Be anonymous.
 - Encourage your readers to digg your posts. (and to use furl and reddit). Do it with every post.
 - Post your photos on flickr.
 - Encourage your readers to subscribe by RSS.
 - Start at the beginning and take your readers through a months-long education.
 - Include comments so your blog becomes a virtual water cooler that feeds itself.
 - Assume that every day is the beginning, because you always have new readers.
 - Highlight your best posts on your Squidoo lens.
 - Point to useful but little-known resources.
 - Write about stuff that appeals to the majority of current blog readers--like gadgets and web 2.0.
 - Write about Google.
 - Have relevant ads that are even better than your content.
 - Don't include comments, people will cross post their responses.
 - Write posts that each include dozens of trackbacks to dozens of blog posts so that people will notice you.
 - Run no ads.
 - Keep tweaking your template to make it include every conceivable bell or whistle.
 - Write about blogging.
 - Digest the good ideas of other people, all day, every day.
 - Invent a whole new kind of art or interaction.
 - Post on weekdays, because there are more readers.
 - Write about a never-ending parade of different topics so you don't bore your readers.
 - Post on weekends, because there are fewer new posts.
 - Don't interrupt your writing with a lot of links.
 - Dress your blog (fonts and design) as well as you would dress yourself for a meeting with a stranger.
 - Edit yourself. Ruthlessly.
 - Don't promote yourself and your business or your books or your projects at the expense of the reader's attention.
 - Be patient.
 - Give credit to those that inspired, it makes your writing more useful.
 - Ping technorati. Or have someone smarter than me tell you how to do it automatically.
 - Write about only one thing, in ever-deepening detail, so you become definitive.
 - Write in English.
 - Better, write in Chinese.
 - Write about obscure stuff that appeals to an obsessed minority.
 - Don't be boring.
 - Write stuff that people want to read and share.
 
Blogged with the Flock Browser
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